Women compete to experience the ultra-competitive
male-dominated world of motorsports.
The reality show "Screen to Speed" will take participants and viewers on a real-life journey to discover the hidden female talent in motorsports.
SIM RACING INDUSTRY STATS
$2 Billion value in 2022
+117% live sim racing viewership on Twitch and YouTube Live
8x more online subscriptions for Sim racing Platforms
28% more players on PC platforms in 2022
SIM RACING TARGET AUDIENCE
Young Audience: Average age of 26 (between 18 to 34)
Socially Active: inviting friends to play online
Upper middle class Individuals, more educated and higher purchasing power than average digital users
A difficult target group to reach using other traditional media tools
Digital savvies and health oriented professional gamers (250 to 300 burnt calories an hour on the Sim)
In the US, Esports gained more audience in 2021 than all professional championships, except NFL.
Registration includes the Init digital license that requires identity verification to play and comes with the following perks:
Safe & Fair Gaming Environment
Discounts on Partner Products
Discount on Race Car Driving Experiences
and much more ...
We care about a fair and safe gaming environment. INIT Digital License helps deter cheating and bullying.
WAYS TO VIEW
Live streaming events
8.06 million hours of gaming
watched live stream in Q1 2022
Most popular platform for
live stream in the US
29.6 Million monthly
Opportunity to win
A trip to the filming of the grand finale
VIP Passes to KellyMoss IMSA Race with full hospitality
AMA (ask me anything) with Professional Female Racer
$6 billion revenue
1.5 billion fans
$2 billion revenue
646 million monthly viewers (Twitch, Youtube and TV)